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This book combines experience, insight, anecdote, observation, and example to demonstrate how businesses can dramatically improve their creative communication and the value of their brands.
Free chapter extracts
Thursday 27 April, 9:01 am
Email. As long as there have been inboxes, marketers have been filling them up. Although it remains one of the most widely used B2B marketing tools, it is also one of the most hated by recipients (vic. […]
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Tuesday 14 February, 8:19 am
“I came across your agency and I was really impressed with your page, it occurred to me that the conversations we’ve been having in-house is how we make our cloud “sexy.” Please let me know if. […]
Friday 10 February, 3:16 pm
“Good artists copy, great artists steal.” Pablo Picasso claimed nothing creative is ever truly new. As we discussed the series finale of ‘Sherlock’ the other day, we were inclined to agree.
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