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This book combines experience, insight, anecdote, observation, and example to demonstrate how businesses can dramatically improve their creative communication and the value of their brands.
Free chapter extracts
Monday 24 November, 5:42 pm
There are some words that should simply be banned from the marketing mix and purged from the lexicon of B2B marketing. There are spoken crimes being committed on our branded streets every day.
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Wednesday 19 November, 6:45 pm
Last night Birddog attended the annual B2B Marketing Awards, hosted and organised by the always lovely, if not slightly inebriated team at B2B Marketing.
At 5am on a cold October Monday morning in 2012, a high-intensity guerrilla marketing campaign kicked into action. Birddog hit the streets of London to deliver thousands of cups of gourmet branded cof. […]
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