Scot's role is to drag, cajole, entice and coerce marketing professionals kicking and screaming into new ways of thinking and communicating brand value. A controversial speaker, he has addressed marketing conferences including PricewaterhouseCoopers, Johnson & Johnson, GeoPost and the IDMF. He has been Chairman of the B2B Marketing Forum and is a regular contributor in the business press. Scot has contributed a monthly column for B2B Marketing Magazine for almost five years.
Already a published authority, blogger and industry speaker on the subjects of Creative Brand Strategy, Social Media, Mobile Internet and Digital Channels, Scot is a B2B Branding 'gun for hire'. Go ahead, punk, make his day...Book The Man